Even during the changing period of marketing, some of the business
houses are using the old school methods. They are trying to incorporate
the single way marketing method instead of establishing a two way
dialogue. The customers are changing. They are not what they were a
decade back. That time, due to limited interaction and mediums,
customers were habitual of accepting a business or a product the way it
is. They never tried to learn more about it, let alone questioning a
particular feature. However, it is being done these days due to the
increasing interaction of the marketing and mediums used for the same. Read More....
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